Bikes Built for freedom.
For ambition.
For people who don’t
do standard.
Bikes
Every rider is different, so every bike is unique. We build bikes for ambitious cyclists who don’t want second best.
Rentals
Find the perfect bike for a ‘one-off’ challenge, or start your kids’ adventure with rentals that grow with them.
Adventures
Get an adrenalin rush on Mont Ventoux, take in the giro panoramicao of Italy, or get dusty in the grusväg of Sweden.
What We Do
Road. Mountain. Gravel. Cyclocross. Hybrid.
We don’t specialise in a category — we specialise in you.
Some riders come to us with a full spec sheet.
Others want to go faster, further or on tougher terrain.
And there are those that know one thing:
they want something better than off-the-shelf.
That’s enough. Together we’ll build your bike.
THIS IS THE DIFFERENCE
“Motion Cycles live and breathe bikes. I tell them what I want, they create the bike I need to do it. It’s perfect!” Kate, Motion Cyclist.
How We Do It
Tell us how you ride, where you ride, what feel you want, even the colour that fits your style.
From there, we’ll shape the build — together.
Every decision matters: component compatibility, durability under real-world stress, serviceability and, of course, cost.
This isn’t assembly. It’s collaboration.
You’ll always know what’s happening, what it costs, and when it’s ready.
And if something changes, we tell you. Straight.
Bring us your ambitions and we’ll build the bike to fulfil them.
Why Motion Cycles
Because life’s too short to settle for good enough.
A properly built bike doesn’t just perform better — it lasts longer, rides harder, and feels right.
A bespoke bike isn’t just equipment. It’s an extension of you, engineered to match your body, your style, and your limits.
We care about getting that right.
TEAM BEHIND THE BIKES
Our team are led by Rich Robertshaw, ex-racerwho knows how to push bikes to the limit.
We’re now building bikes that give othersthe same joy they give us.
What We Use
We use components that can take what you throw at them.
And we test them properly.
The industry doesn’t stand still and neither do we. We’re constantly pushing new tech, new setups, and better combinations.
If you know your gear, you’ll recognise some of the brands we use. If these are new to you, don’t worry, we’ll suggest what’s best.
Frames & Bikes
Tifosi · Wilier · Kinesis · Cinelli · Cipollini · Basso · DMR · Ibis
Components
Shimano · SRAM · Campagnolo · Hope · DT Swiss · Mavic · Maxxis · Vittoria · Reynolds · Thomson · Burgtec · and more
Ready to Build Something Better?
Tell us what you want your riding to feel like.
Whether you’re looking to buy, rent, upgrade, or start from scratch, we’ll help you find the right direction and build the right machine to match it.
Premium Builds. Clear Advice. Rider-First Thinking.
From first conversation to final setup, everything is shaped around what works best for you on the road, trail, gravel, or everyday ride.